Local business owners have several times commented in recent months on the vibrancy and bounce in downtown Cleburne’s step not seen in decades.
“Used to be the town rolled up at 5 p.m.,” downtown restaurant owner Casey Waits said. “Now you see new restaurants or stores opening all the time, people out walking around downtown and I think this is just the beginning of Cleburne’s potential.”
Provided, Waits said, that residents support local businesses lest they go away.
Cleburne city and chamber officials agree and have teamed to launch the Shop Cleburne campaign.
“You can shop anywhere,” Cleburne Economic Development Manager Grady Easdon said. “But, with all the new stores and restaurants we’re seeing, there’s a unique experience to shopping on Cleburne.
“Think of the cash back programs that credit cards have. Spending your hard-earned money in Cleburne is the ultimate cash back perk. Spending locally creates new jobs, encourages area businesses and promotes a strong local economy. Sales tax revenues from local sales help improve our roads, keep our parks beautiful and support our public safety departments.”
Cleburne Chamber of Commerce Executive Vice President Tara Janszen agreed.
“Cleburne is growing faster than ever and the chamber’s goal is to ensure that we are doing all that we can to help our members and community prosper in a changing environment,” Janszen said. “It’s important for all of us to remember that the impact of keeping our hard-earned dollars in our community.”
Janszen echoed Easdon’s sentiments that the sales tax dollars generated by local sales benefit all of Cleburne by supporting road improvements, police and fire, parks and recreation and other community improvements.
Opportunities to shop local are more plentiful, she said.
“Increasing the tax base in Cleburne is easier and more fun than ever with so many unique shops, restaurants and service businesses for your day-to-day needs,” Janszen said. “When you shop local you are supporting business owners who often hand select their products and are personally available to provide you with exceptional customer service when looking for that perfect Christmas gift for your loved ones.”
Keeping it local results in a multiplier effect, Janszen said.
“The Cleburne business community consists of some of the most passionate, creative and hardworking people I know,” Janszen said. “Supporting our local businesses allows them to support each other and the community through donations to student fundraisers, sponsorships for local events, volunteering with area service organizations and much more.”